
by Bill Schwingel, Interior Alignment® Master Teacher
Words have power. When crafted together in just the right way they tell epic tales that can entrance and beguile. Even single words can silence a room when spoken with enough emotion. The research of Dr. Masaru Emoto showed how a single written word on a jar of water could influence its nature – creating beauty at the molecular level. All of this is to say that words matter. Words make a difference.
So when I work with clients in feng shui or space clearing consultations, I reinforce the importance of defining their intention using words that have meaning to them and truly represent their desires. Some clients have had intentions that are half a page long, while others struggle to write anything down.
In either case, I ask them to focus on just a few words to help to define and refine what’s truly important to them. What I’ve found is that so many times words are open to interpretation based on individual experience. It’s helpful to have people play with a word or two, see how it feels. For instance, love for some can be an ideal they hope to attain someday, while for others a painful memory, and still others a path to healing. Faith brings joy and security for some while others feel suspicion and even contempt. Abundance meanwhile can translate into financial stability or strong family ties or the ability to travel around the world. Selecting words that will make a difference can be more difficult than people realize.
Eventually, playing with the words and how they feel can lead a client to a revelation about what they really want versus what they first thought they wanted. Once they identify the right words that resonate with and support their goals, this is where the magic happens. That resonance is a client truly feeling the intention and understanding on a deeper level what it is they want and can make the difference between results and phenomenal results.
So next time you’re working with a client, and they are looking to define their intention, pay attention to the words they use and ask them to dig a little deeper. You’ll be pleasantly surprised at the difference it can make.

Bill Schwingel, Interior Alignment® Master Teacher
Bill Schwingel is a Master Teacher of Interior Alignment® and consultant in feng shui and space clearing based outside of Chicago, IL. Learn more by visiting his website at www.fengshui-24.com.
“It’s Good Enough” Changed My Life
-by Denise Linn, Founder of the Linn Academy Every month we pull an oracle card as the theme for the month. This month the card is the Courage card. Most people think of courage as roaring out loud, with power and passion, and then surging forward. And it...
Coffee and Dreams
by Terry Bowen, Gateway Dreaming Practitioner, Master Teacher of Soul Coaching® Oracle Card Reading, Advanced Soul Coaching® Trainer, Interior Alignment® Teacher, Clutter Clearing Practitioner This won’t be going the way you think it will, because I’m not going to be...
“Valiant Courage” — Take Action with Passion
"This photo of me in Sedona facing my fear of heights is a constant reminder of how alive and powerful I felt afterwards. A reminder of how worthy it is to face our fears. What fear are you willing to face?" - Maria McGonigalby Maria McGonigal, Soul Coaching...
Practical Tips of Creating Harmony
by Jacqueline Diniz, Advanced Interior Alignment® Practitioner Join Jackie, an Advanced Interior Alignment Practitioner and architect in Brazil, to learn about how the energy of astrology helps you with Courage, and create harmony by living with the energy of...
A Feng Shui Ritual for the Courage to Follow your Passion
by Dorena Kohrs, Interior Alignment® Practitioner, Soul Coaching® Practitioner, Clutter Clearing Practitioner What lights you up? And do you have the courage to pursue it? In this video, I’ll guide you through a simple feng shui practice of choosing an...
Spontaneous Purification Ritual
-by Denise Linn, Founder of the Linn Academy August 2025 our word of the month is Purification. When I just now focused on this word, I immediately remember being a child and running in the rain. In fact, the instant that it would start to rain, I would make a...
Preparing for Purification
by Elizabeth Ferrall, Soul Coaching® Practitioner, Elemental Space Clearing® Practitioner By failing to prepare, you are preparing to fail.” -Benjamin Franklin (apparently) With the card Purification comes the nudge to clean up your act in some way. ...
Should You Let Go of Old Journals?
by Dorena Kohrs, Interior Alignment® Practitioner, Soul Coaching® Practitioner, Clutter Clearing Practitioner Are your journals still supporting who you're becoming? They were sacred when you wrote them, but if they hold heavy energy or reflect a past you've...
Are You Holding on Too Tightly to the Past?
by Rev. Felicia Messina-D'Haiti, Interior Alignment® Master Teacher, Soul Coaching® Trainer, Linn Method Clutter Coaching Master Teacher I hope you are having a wonderful summer! As I continue on my own clutter clearing journey, I’ve reached a space I have...